You have an important message that needs to get out to your clients – but how do you deliver it? Social networking? Print or web ads? Maybe even a video? There are countless ways to spend your money and energy – the key is finding the most efficient and effective way to reach your key…
Announcing our new E-Book for Non-Profits. For non-profit organizations, creating an effective website is a little bit trickier than for it is for a business. The challenge comes directly from the fundamental questions that surround a website for a non-profit. What is the organization trying to achieve with its website? And how do you measure…
Recently, I was working with an organization that was building a new website. My role was to help with the strategic role of the website, work on SEO and analytics, and help them evaluate the bids submitted from a number of companies to build the actual site. Included in one of the bids was a…
An effective presentation before a committee requires good planning and preparation. But what about the meeting itself? Here are some quick tips on how to conduct yourself when testifying before a parliamentary committee. 1. Confirm logistics with the Clerk, either the day before or earlier in the day for an afternoon or evening appearance. Are there any…
I am not an expert on social media, but I have been using facebook, twitter and blogging for some time, so I do have some basic knowledge of how these social media applications work. Recently, I decided I would attend some local events on social media to learn from others who are also using this medium…
